2016.04.13 Diversity. Can we agree what it is?

I am studying a Danish newspaper article that once again confirms how companies with more diverse leadership have better bottom line results than those run by Huey, Dewey, and Louie.

No disrespect for the boy scouts or Disney; Danes refer to these three characters when describing managers who hire people like themselves.

321 Danish companies and their several thousand managers have been through the statistic calculations and, not surprisingly, the companies with highly diverse leadership have more than double the return on sales compared to their competitors.

I am used to reading about this phenomenon in the US. The measurements of diversity center on how many women and racial minorities are represented. But when this report written by PwC in combination with ISS and Proacteur discusses diversity, they look for women and non-Danes.

It doesn't take anything away from the conclusion: Having more diverse backgrounds represented in management - whether they be gender, age, ethnic, religious, sexual orientation, language, or social status - allows the company to understand more of what happens in their existing or potential markets. To assume that ethnic Europeans are alike would be wrong - even if they would all be "white" when filling out EEOC (Equal Employment Opportunity Commission) forms.

But it does make me cringe more than a little if diversity in Denmark can be reached as easily by hiring a man from Malmö as a woman from Brazil.